Making mistakes is part of human nature. After mistakes are made, you figure out what you did wrong and adjust yourself so you don’t repeat the mistake in the future. Am I right? When it comes to online blogging, we have made the mistakes for...
JamesTop 20 Marketing Books to Read
Have you ever heard of a saying – “if you’re the smartest person in the room, then you’re in the wrong room”? Now it may not always be possible to surround yourself with intelligent people at all times, but you can get...
How to Write Perfect Headlines for Your Blog Posts
David Ogilvy in ‘Confessions of an Advertising Man’ in 1963, states: What this means is that roughly 80% of the people won’t look past the headline when browsing through content. The goal for you is to make the headline persuasive...
How to Create a Marketing Calendar for Your Blog
Organizing your day is a great way to know what to look forward to and help manage your precious time. This creates structure which allows you to always be prepared for what’s about to come next. Having organization and structure implemented...
How to Create a Social Media Plan
Concocting a solid social media plan is something a lot of marketers ponder from the get-go. With the help of social media, you have the ability to reach billions of people. In fact, over 2.4 billion people use social media around the world today...
Search Engine Optimization for Your Blog
Keywords an individual enters into a search engine such as Google or Bing, bring them to the relevant content on the internet. This is where SEO comes into play. Optimizing your blog for search engines may be the one thing generates the most traffic...
The Social Media Automation Guide
Why do people choose to automate tasks? Well the reasons are all rather simple – to save time, to build consistency, to stay efficient, save the fun stuff for yourself. All those things combined over time help increase your bottom line and...
Ways to Improve Your Social Media Strategy
In 2017, there are roughly over 3.5 billion people who use the internet daily. Out of the 3.5 billion internet users, 79% of them use at least one social media page. Think of the potential reach you have with a well established social media presence...
How to Define ‘Buyer Persona’ for Your Content Strategy
Creating a content strategy is important for any business. One of the most vital things that arise during the strategic process is figuring out who you are trying to reach out to. You cannot come up with an effective content strategy if you...
7 Types of Content for Your Business Blog
Creating valuable content establishes a positive relationship and keeps the consumer engaged. You need variety in your blog to keep things from getting too mundane and for people to come back for more. Avoid sticking to one type of content for too...
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